An SEO is Optional, But Copywriter is Mandatory

Some powerful words from SEO pro Jill Whalen about copywriting that I think are especially pertinent for those who want to market their business online or sell a product over the Internet:

"...hire a professional copywriter to work on the important pages of your site. This is the best investment you can make for your site and your business. Even if you don't want to hire an SEO, you absolutely MUST hire a professional copywriter.

"You need someone who really and truly understands target audiences and how to speak to them about the benefits of what you offer." -Jill Whalen

See the rest of Jill's article here: http://www.highrankings.com/advisor/art-of-seo/